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April 13, 2021
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6 Tips For Small Businesses to Get the Most Out Google My Business

August 9, 2020August 9, 2020 - by April - Leave a Comment

Google’s 3-pack is an excellent opportunity for businesses looking to generate additional traffic to their business via local clients. An optimized Google My Business (or GMB) profile can generate a …

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Marketing

Google Search Drops Tweet Carousels After Twitter Incident

July 17, 2020July 19, 2020 - by April - Leave a Comment

Google has eliminated the notable Twitter carousel of tweets in the Google search result pages yesterday, after prominent Twitter accounts were hacked. You can read about it on Techmeme, In …

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Marketing

Audience Context Matters

July 16, 2020July 19, 2020 - by April - Leave a Comment

Most of us know how crowd personas could be for marketers. They outline demographic info and pain points for different kinds of customers, and will help us envision our client. …

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Marketing

6 Tips for Small Businesses On Online Advertising

July 12, 2020July 19, 2020 - by April - Leave a Comment

If you’re a small business owner, you probably realize by now that if your small business doesn’t have a strategy for digital marketing, you’re already behind your competition. We put …

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Marketing

18 Social Media Marketing Strategy Tips for SMBs

July 11, 2020July 19, 2020 - by April - Leave a Comment

Almost every thriving brand is using social media marketing. The fact that they are experiencing success means they are probably doing something right when it comes to executing their social media …

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Marketing

4 Tips For Improving Local Business Websites vs Traditional Social Media Practices

July 11, 2020July 19, 2020 - by April - Leave a Comment

Some people prefer to focus on social media because it can be less of hassle than focusing on your website. This strategy works well for some, but in doing so …

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Marketing

Target Specific Google Ads Audiences In Google Analytics

July 9, 2020July 19, 2020 - by April - Leave a Comment

Applications of machine learning have brought us to the era of predictive analytics and marketing in which bids, targeting and ads are optimized based on predicted results. The most recent …

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Marketing

Google Again Testing Ads On Local Business Profiles

July 2, 2020July 19, 2020 - by April - Leave a Comment

Ads are being tested by google again in small business profiles. The company did something similar in 2017 and again last year. Tim Capper was the very first to observe …

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Marketing

Google Confirms Fixing Issue With Indexing Comments

June 24, 2020July 19, 2020 - by April - Leave a Comment

Google’s Martin Splitt confirmed this week that Google has fixed a problem with rank and indexing a few content located within the Disqus commenting platform. It is not clear how …

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Marketing

Increase Revenue While Staying True To Your Brand Purpose

June 17, 2020July 19, 2020 - by April - Leave a Comment

Earnings is not only driven by building relationships with customers but enhances brand equity. Creating a strategy that looks beyond transactional data to create unique customer experiences is paramount for …

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